Live Rosin in California vs Resin: Top Facts about California Rosin & How to Capitalize

The modern world of cannabis is a vast and intricate landscape, with various products and extracts that cater to the diverse preferences of enthusiasts. Two popular extracts that equally spark curiosity and confusion are resin and rosin. These two extracts are similar but differ in extraction processes, which affect the quality and composition of the end-product. 

So, what do you need to know about live rosin in California and how it differs from California resin? Keep reading as we shed light on the nuances that distinguish cannabis resin from cannabis rosin. 

california rosin

What are resin and live resin? 

Resin is a complex term that’s used for a wide range of definitions across the cannabis community. For instance, “resin” can refer to the leftover-goo in glass bowls and pieces from sparking up resinous flower… Live resin can refer to a sellable product that’s widely sold on shelves in legal markets today. 

In general, cannabis resin refers to the collection of resinous glands known as “trichomes” on the cannabis flowers. These tiny, crystal-like structures contain cannabinoids, terpenes, and other compounds that provide the plant’s unique effects.

Today, the production of cannabis resin has evolved with technological advancements. Solvent-based extraction methods that use solvents like butane or ethanol are commonly employed to separate trichomes from the plant material. The resulting resin can vary in texture, color, and potency, depending on factors like strain, cultivation practices, and the extraction process used.

Now, before we get into the distinct “rosin” definition, both resin and rosin can be referred to as “live.” The live definition refers to a specific way in which the flower that’s extracted is handled during harvest. Rather than drying and curing the flower “buds” as you normally would for inhalation purposes – the material is what’s known as “fresh frozen.” 

This means, upon harvesting, the flower material is immediately frozen to capture its compounds at its peak of freshness. 

Now, onto rosin 

In contrast to cannabis resin, cannabis rosin is a relatively modern extraction technique that has gained popularity for its simplicity and the preservation of the plant’s natural compounds. Rosin is produced through a process that involves applying heat and pressure to cannabis flowers, kief, or hash, squeezing out a concentrated and potent resinous substance.

One of the key attractions of cannabis rosin is its solventless nature. Unlike other extraction methods that may involve the use of potentially harmful solvents, rosin extraction relies solely on heat and pressure. This appeals to consumers seeking a cleaner and purer cannabis concentrate.

The rosin extraction process typically involves using a specialized rosin press to apply controlled heat and pressure to the cannabis material. The result is a sticky and translucent resin that captures the essence of the original plant, including cannabinoids, terpenes, and other beneficial compounds. The versatility of rosin allows it to be consumed in various ways, such as dabbing, vaporizing, or adding it to edibles.

california rosin

Distinguishing Factors in Resin vs Rosin 

To better understand the most important distinguishing factors between resin and rosin, use the guide below. 

Extraction Process

  • Cannabis resin is often extracted using solvent-based methods, which can involve the use of butane or ethanol.
  • Cannabis rosin, on the other hand, is produced through a solventless process relying on heat and pressure to extract the resinous oil from the plant material.

Purity and Potency

  • Cannabis resin may contain residual solvents, and its potency can vary based on the extraction process and the quality of the starting material.
  • Cannabis rosin is often considered a purer concentrate as it is free from residual solvents. The use of heat and pressure in the extraction process helps preserve the full spectrum of cannabinoids and terpenes, resulting in a more flavorful and potent product.

Texture and Appearance

  • Cannabis resin can vary in texture, appearing as a soft, pliable substance or a harder, more brittle material. It often has a dark color, ranging from brown to black.
  • Cannabis rosin is typically sticky and translucent, with a sap-like consistency. It can range in color from light amber to golden, depending on factors such as the strain and extraction parameters.

The clean weed movement 

Statistics show that consumers are shifting towards rosin and solventless products. One contributing factor could be education and awareness of residual solvents and moving towards more “clean” weed like clean food, beauty products, etc. Regardless of reasoning, here’s what cannapreneurs and current brands should know about the most recent rosin and solventless sales overall:

  • In mature markets, like Colorado and California, rosin vape cartridges went from a ~4% share of sales in Q4 2020 to a ~14% share in Q4 2022. 
  • According to BDSA data, across all tracked markets (AZ, CA, CO, FL, IL, MA, MD, MI, MO, NV, NJ, NY, OR, and PA), solventless products made up 16% of monthly dabbable dollar sales in January 2023.
  • The biggest solventless subcategory from the same data was rosin, making up 14% of dollar dabbable sales in January 2023.
  • Oregon saw 390% sales growth in the rosin category from May 2019 to May 2020, according to BDSA’s state sales report.

As the industry continues to innovate, consumers can anticipate even more nuanced products, each telling a story of the plant’s evolution and the diverse preferences of those who embrace it. If you’re a current brand looking to deliver on the latest preferences of clean-weed and rosin, white label and private label manufacturing of solventless rosin can help you tap into markets or expand your product collection seamlessly and cost-effectively. 

My Green Network serves as southern California’s premier cannabis manufacturing facility. Where we do the manufacturing, and you have the time and resources to grow your brand. Join industry leading brands like Tyson 2.0, West Coast Cure, Oui’d Confections, Minerva, and more and become a MyGN partner today



What is a Cannapreneur? Best Practices for Cannabis Entrepreneurs in 2023

cannapreneur

Cannapreneur. It’s a word that’s new to most people’s vocabulary, but nothing new to those who are following their dreams in the cannabis industry. A play on cannabis and entrepreneurs, cannapreneurs are expected to blaze their own trails in a seemingly all new marketplace. One that not only differs from state to state but is riddled with rules and regulations to upkeep and maintain for optimal success.

So what exactly is the modern day definition of a cannapreneur and what are some best practices you can implement to be a successful entrepreneur in today’s cannabis market? Keep reading for our ultimate guide to starting your own edibles business in California or other consumables that are on trend now.

cannapreneur meaning

The Cannapreneur Meaning

To become a cannapreneur, first let’s get into the cannapreneur meaning. Cannapreneur is the combination of cannabis and entrepreneur; hence, it means a cannabis entrepreneur. Cannapreneurs are often creative, innovative, and pioneering in blazing the trail in an all new industry. 

Some of the most popular products that cannapreneurs will often launch include – 

  • Edibles – Edibles are popular among cannabis entrepreneurs for the practically never-ending possibilities you can create. In 2023, cannabis analytics data firm Headset published sales statistics showing that the creativity of edibles is winning amongst consumers. The category showed a 10% increase in total sales year-over-year. 
  • Pre-rolls – Another quickly growing category for sales comes to us from pre-rolls, and infused pre-rolls. This category jumped 12% according to the headset data, and are innovating amongst themselves. With products like “hash holes” or pre-rolls filled with hash (like a donut, get it?). 
  • Vape carts – Vape carts offer cannabis consumers discretion and potency from the practically odorless vapor it produces from the oil, with THC levels of up to 99%. Becoming especially popular are rosin vape carts, which offer consumers solventless oil to vaporize vs. oil made with the use of harmful solvents like ethanol, butane, or propane. Vape carts also steadily increase in sales, year to year, with a 5% increase in 2023, as discovered by the same Headset data.
  • Concentrates – Last but not least, cannapreneurs are also increasingly entering the concentrates space. This not only includes current cannabis entrepreneurs like cultivators, who now want to produce concentrates like solventless rosin, diamonds, etc. But also new cannabis entrepreneurs who are seeking to launch a brand in a category that tends to capture the highest price amongst consumers. 

But it’s not just new entrepreneurs that can become cannapreneurs. It’s current entrepreneurs too. In fact, the cannabis industry is quite popular for mainstream crossovers. For instance, established food or snack brands may enter the cannabis industry with an infused version. Or, celebrities who are already well known might want to launch their own product with their name on it. 

So, what are some of the best practices for cannapreneurs looking to break into the cannabis industry the most cost effectively and time effectively? Let’s get into those next! 

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Best Practices for Cannapreneurs

First and foremost, let’s get back to a couple words that help define cannapreneurs: innovative and creative. For most entrepreneurs, they’ll run through the checklist of what all business owners should do to start their own business. Buy equipment, find and hire the right team, source a location, etc. 

But in cannabis, where things aren’t so traditional, cannapreneurs have a more difficult time getting traditional loans or financing, and here’s where getting creative and being innovative come in handy the most. 

To be the most successful, cannapreneurs have to focus on what matters most in the industry – 

  • Competitive edge
  • Product differentiation
  • Profit margins
  • Consumer education
  • Brand awareness  

All with less capital raised than traditional businesses. What can help is navigating non-traditional ways of manufacturing. Rather than purchasing or leasing a building, equipment, and having to hire your own staff – shared manufacturing facilities, facilitated by California’s type-s licenses, can help. 

In these facilities, like My Green Network in Santa Ana, you can take advantage of – 

For shared cannabis kitchen space, you’ll own your own license and use the facility to manufacture the product on your own. With white label cannabis opportunities, you can select from a variety of white label cannabis products that MyGN produces and brand them as your own. For private label cannabis opportunities, you can craft your own unique product through research and development with the MyGN team to make it your own. 

This market entry route allows cannabis entrereneurs to reduce their initial set up costs, appropriately supplement their branding and marketing budget for consumer exposure, and launch a quality product that can protect brand reputation and customer loyalty. 

Even more, type-s facilities can help brands that are already licensed 

My Green Network: The Hub for Cannapreneurs 

My Green Network is a proud cannapreneur partner that helps cannabis entrepreneurs manufacture their dream product or brand more cost-effectively. Due to its type-s licensing, using MyGN’s shared manufacturing facility or white label cannabis services doesn’t just save you money but also time, expediting the lengthy and complex licensing process. 

In California, with high taxes and high competition, cannapreneurs must be smart and strategic about their brand’s market launch. By using MyGN as a cannapreneur partner, you can lean on their in-house experts for – 

  • Compliance and state regulations
  • Packaging and labeling 
  • Branding and marketing support 
  • Retailer outlets 
  • State of the art facility and equipment

And so much more. Learn more about how MyGN supports cannabis entrepreneurs. Browse our cannapreneur services, schedule a tour of our facility, or a call with our team now. 

California Cannabis Distribution: The Top 5 Best Practices to Overcome Challenges

Needless to say, California’s cannabis industry has been experiencing a significant boom since recreational legalization in 2018. Of course, that boom doesn’t come without its own bumps in the road. Due to its federal classification and infancy, cannabis is one of the most tumultuous industries, not just to thrive in but to survive in. A fact we all saw firsthand by the collapse of Herbl, just this year. 

When one of the biggest California cannabis distribution companies goes down, what should current or future brands do or consider? Their own alternative routes to continually manufacturing products for California wholesale cannabis distribution to maintain continual profits. 

To put your continual game plan into place, let’s further explore the hurdles faced by California cannabis distributors and learn how contract manufacturers or cannabis white label goods can help. Keep reading to learn more best practices on how to drive increased sales and succeed in this burgeoning industry.

The Top 5 Challenges Faced by Cannabis Distribution Companies in California

To know exactly what you’ll be dealing with California cannabis distribution, let’s cover the bad news before the good news. Here are the top 5 challenges faced by cannabis distribution companies in California. 

#1 – Compliance

In every state, but especially in California, the regulatory landscape is ever-evolving. Every market has strict regulations in regards to the manufacturing, packaging, distribution, and sales of cannabis products due to the nature of their use and effects. Once licensed, every part of the process from “seed to sale” is subject to these regulations, and there are strict penalties for not remaining in compliance. Not only can violations negatively affect a brand’s reputation, but they can also come with monetary fines or punishments such as license suspension. 

What are the simplest ways to address this challenge? Cannabis distribution companies will either invest in robust compliance management systems that help them adhere to state and local regulations in-house. Or, they’ll turn to outside manufacturing facilities that are experts in rules and regulations and stay up to date with the latest compliance measures across multiple product types and regions. 

#2 – Taxes 

If you’re already a player in the California market, you already know about the challenges that taxes pose for brands. California cannabis distribution is subject to hefty taxes on cannabis, which can significantly impact a distribution company’s profitability. Included in these taxes are – 

  • Cultivation taxes
  • Excise taxes
  • Sales taxes

Which are all collected at various stages of the supply chain. These taxes can also lead to higher prices, making profits that much harder for companies to obtain. To help, California cannabis distribution companies may streamline operations and cut costs by using an existing facility with a California manufacturing license for production. 

#3 – Banking access 

Because cannabis remains illegal at the federal level in the United States, companies struggle with limited access to banking and financial services. Even more so, it is much more challenging to obtain funding through loans or other conventional means of raising capital. Many banks are hesitant to provide services to cannabis distribution companies due to the federal prohibition, forcing these businesses to operate primarily in cash.

To address this challenge, companies can seek out cannabis-friendly financial institutions that are willing to provide banking services. Additionally, they can explore alternative financial solutions, such as cryptocurrency or fintech platforms tailored to the cannabis industry. 

#4 – Competition

Cannabis markets in any state are competitive, but even more so in California, with numerous distribution companies vying for a share of the market. This saturation can make it challenging for newcomers to gain a foothold and for existing businesses to maintain growth. What helps is to gain advantages against the competition through product offerings, branding, and customer service. 

Many current California cannabis distribution companies now use California cannabis manufacturing facilities to produce their products, giving their team more time to leverage competitive advantages such as advertising and consumer education. 

#5 – Quality Control

Ensuring the quality and safety of cannabis products is of paramount importance. Not just for consumer safety, but for compliance regulations, too. California mandates rigorous testing requirements for cannabis products, including testing for pesticides, contaminants, and potency. Failing these tests may result in financial loss and damage to a brand’s reputation if the products do end up on the shelves. 

For new brands, to guarantee quality, it helps to use the services of a contract manufacturer or white-label cannabis producer. These facilities are well-versed in creating quality products within California’s strict regulations. 

 

How to Overcome California Cannabis Distribution Challenges

Want even more tips on how to crack the California cannabis distribution code with success? Here are four key things to consider to overcome California cannabis distributor challenges. 

Product Diversification

Cannabis distribution companies should diversify their product offerings to appeal to a broader customer base. This can include offering a wide range of cannabis edibles, concentrates, and wellness products. Using white-label and private-label cannabis manufacturers can help reduce the costs involved with manufacturing new products in categories you’re not an expert in. 

Branding and Marketing

Effective branding and marketing are crucial for creating brand loyalty and driving sales, especially in a saturated market. By outsourcing your manufacturing to a contract manufacturer or white-label cannabis producer, you can devote more time to the branding and marketing side of things. 

Distribution Efficiency

Efficient distribution is key to success in the cannabis industry. Companies should optimize their supply chain operations to reduce costs and delivery times. Implementing modern inventory management systems, route optimization software, and logistics solutions can streamline distribution processes. Again, working with contract manufacturers can also increase efficiency. 

Customer Education

Educating consumers about cannabis products is essential, especially for those new to the industry. This also includes educating budtenders or retail store staff so they’re aware of your new product, its differentiation, and what it can do for consumers. 

Since they’ll ultimately be the ones recommending it, offering educational resources and product guides can help customers make informed decisions and build trust in your brand.

The Final Word – California Wholesale Cannabis Distribution

Cannabis distribution companies in California face a unique set of challenges, from regulatory compliance to intense competition. However, by implementing best practices such as diversifying product offerings, focusing on branding and marketing, optimizing distribution efficiency, and staying compliant with regulations, these businesses can thrive in this rapidly evolving industry. 

With careful planning and strategic execution, cannabis distribution companies can navigate the challenges and seize the opportunities that the California cannabis market offers. Having a state-of-the-art and premier cannabis manufacturing facility by your side can certainly help. Enter My Green Network into the conversation.

My Green Network has been supporting existing and emerging cannabis brands since 2021 with co-manufacturing and shared cannabis kitchen space. Learn more about our manufacturing capabilities, including solventless, by scheduling a tour of our facility or call with our team

The Top 4 Trends from Cannabis Manufacturing Companies in California

California is a state that’s synonymous with weed, having been the first to legalize its medicinal use. Now emerging as a frontrunner in the legal cannabis industry since legalizing adult-use in 2016. Of course, being the leader of any industry comes with a cost. From lack of consumer access to rising costs to falling prices, cannabis manufacturing companies in California have seen it all. 

From their experience, cannabis manufacturers in California are learning to ride the waves and still come out on top. So, if you’re considering entering the world of wholesale concentrates for California residents – what are the top things you should know? 

Keep reading to learn more about the current state of California wholesale cannabis distribution, cannabis manufacturing companies in California, and the thriving cannabis ecosystem, including market trends and economic impacts. 

wholesale concentrates california

What’s New for Cannabis Manufacturers in California

From California cannabis gummies to wholesale concentrates, California is booming in growth for the products it offers. Here are the latest trends affecting cannabis manufacturers in California and what you should be doing to keep up. 

Solventless 

One of the most recent trends in wholesale concentrates in California is solventless. But not just solventless concentrates, like vapes or dabbables, but solventless edibles too. Solventless describes the art of extracting the plant’s resinous oil, and beneficial compounds, without the use of solvents. Which, in the case of cannabis extraction, typically includes butane or ethanol. Instead, temperature and pressure techniques are used to do so, ensuring California cannabis consumers a clean experience. 

Edibles 

Edibles are another market category that continue to evolve for California wholesale cannabis distribution. Now, consumers are seeking much more than just a “buzz” and are seeking more sophisticated or complex edibles to suit their preferences. This includes demand for high-end chocolates, edibles made with all-natural ingredients, and those for particular diets like gluten-free, sugar-free, etc. 

Terpene forward 

Speaking of sophistication, and education, consumers are now learning more about what contributes to cannabis’ unique effects. It’s not just cannabinoids like CBD, and THC, but the plant’s terpenes, too. Hence the rise of terpene forward cannabis products coming from cannabis manufacturers in California. 

With a rich tradition of cultivating high-quality marijuana, California boasts an abundance of boutique growers and artisanal brands that focus on unique strains and organic cultivation methods that can produce flower material high in terpenes for extraction and product manufacturing purposes. 

Sophisticated cannabinoids 

California’s cannabis market is as diverse as its population, catering to a wide range of consumer preferences. A notable trend is the increasing demand for premium, craft cannabis products that offer sophisticated combinations of cannabinoids. This includes a growing interest in  innovative consumption methods, such as edibles, concentrates, and vape cartridges, that offer the same cannabinoid combinations. For instance, the minor cannabinoid CBN, is rising in popularity for its sleep inducing effects. 

The market also reflects the rise of CBD-infused products, which appeal to health-conscious consumers seeking therapeutic benefits without psychoactive effects. 

How to Keep Up With California Cannabis Gummies + Other Trends

When it comes to keeping up with competition in California, the first part is knowing, and the second part is doing. But that’s where so many current brands or aspiring entrepreneurs struggle. They either have a hard time scaling their current business with concerns over startup costs and quality for launching… or have a great idea and are having trouble financing and navigating the complicated licensing landscape. 

That’s where cannabis manufacturing companies in California, like My Green Network (MyGN), come into play. Our type-s licensed, shared manufacturing facility allows cannapreneurs to manufacture their individual cannabis products in our shared kitchen space or via our white label cannabis or private label cannabis opportunities. 

Even more, by outsourcing the most important part of the product – manufacturing, you’ll have more time to focus on the crucial branding and marketing it takes to not just survive but thrive in the competitive market. All the while ensuring the quality of your new product launch, considering MyGN has state of the art equipment and is a leader in manufacturing top-shelf California cannabis gummies, edibles, solventless products, and more. 

california cannabis gummies

Cannabis Manufacturing Companies in California: The Final Word

Cannabis manufacturing companies in California are some of the most advanced in the country, due to their pioneering nature. With the largest population and biggest market overall, it continues to take its place as a leader in the cannabis industry as a whole. Meaning, if you consider your brand a leader in its own market and target audience – producing your own California cannabis gummies, or other brand products is a must. 

With federal legalization at the forefront of the future, brands are seamlessly expanding operations into California through white label and private label production. Learn more by scheduling a tour at Southern California’s premier cannabis co-packing and manufacturing facility, My Green Network. 

Visit our website to explore our vast opportunities or to get in touch now! 

Boosting Cannabis Sales with White Label Products: Unleashing the Benefits for Brands

california cannabis gummies

In today’s highly competitive cannabis market, brands are constantly seeking innovative strategies to increase sales and get ahead of the competition.

One approach gaining popularity is the utilization of white label products. White label products offer brands the opportunity to expand their product range, increase profitability, and reinforce brand loyalty.

Here, let’s explore the top 5 advantages of incorporating cannabis white label products into a brand’s portfolio, shedding light on how they can fuel growth and capture the attention of consumers.

White Label Cannabis Benefit #1: Expanded Product Range and Market Reach

Introducing white label products allows brands to diversify their offerings and extend their product range without investing significant time and resources in research and development. By partnering with a reliable white label manufacturer, brands gain access to an array of ready-made products that can be quickly branded and launched in the market.

This enables companies to tap into new consumer segments, satisfy varying customer needs, and capitalize on emerging trends. The ability to offer a comprehensive product line enhances brand perception, positioning the company as a one-stop-shop for customer requirements.

White Label Cannabis Benefit #2: Cost Efficiency and Profitability

White label products present a cost-effective option for brands seeking to optimize their profitability. By leveraging existing product formulations and manufacturing capabilities, brands eliminate the need for extensive product development and production setup costs.

Moreover, scaling can be accomplished that much easier with bulk manufacturing, leading to reduced unit costs and improved profit margins. With lower upfront investment requirements, brands can allocate resources to other critical areas such as marketing and customer acquisition, strengthening their overall business strategy.

White Label Cannabis Benefit #3: Faster Market Entry

In a rapidly evolving market, speed to market can make a significant difference in the success of a product. White label products expedite the process of bringing new offerings to consumers. By leveraging existing manufacturing capabilities, brands can significantly reduce the time required for product development, testing, and production.

This benefit allows brands to stay ahead of competitors, respond swiftly to market demands, and launch products in a timely manner. By capitalizing on market trends and consumer preferences, brands can seize opportunities and generate revenue before the competition catches up.


White Label Cannabis Benefit #4: Brand Flexibility and Customization

White label products offer brands the freedom to customize products according to their unique brand identity and target audience. From packaging design to product features, brands have the flexibility to differentiate their offerings, creating a distinct competitive advantage.

Customization allows brands to tailor products to specific market segments, catering to diverse consumer preferences and requirements. This personalization fosters brand loyalty and strengthens customer relationships, as consumers associate the quality and satisfaction of white label products with the brand itself.

White Label Cannabis Benefit #5: Risk Mitigation and Focus

Developing a new product from scratch involves inherent risks, including uncertain market acceptance and financial investment. White label products mitigate these risks by allowing brands to test market demand and consumer response without significant upfront expenses. Brands can assess the performance of white label products, gather valuable market insights, and adjust their strategies accordingly.

Additionally, brands can focus on crucial areas for success in the cannabis industry, such as marketing, brand management, and customer experience, while relying on trusted white label manufacturers for product development and production. This division of labor allows brands to optimize their operations and allocate resources strategically.

The Final Word: White Label Cannabis in California

Embracing white label products is a strategic move that offers substantial benefits for brands aiming to boost sales and expand their market presence. From the diversification of product offerings and increased profitability to enhanced speed to market and brand customization, the advantages are undeniable.

By harnessing the power of white label products, brands can maximize their growth potential, respond swiftly to consumer demands, and cultivate lasting customer relationships. As the market becomes increasingly competitive, white label products provide a compelling solution for brands seeking to remain innovative, profitable, and adaptable in an ever-changing business landscape.

In a highly competitive market like California, it helps to launch with a white label cannabis manufacturer with the experience and expertise to produce a quality product. Join other top-tier cannabis brands at My Green Network, to launch to expand your brand with California white label cannabis. Schedule a facility tour or discovery call with our team now.

The Future of California Cannabis Gummies + Top Edible Trends You Need to Know

Despite the somewhat tumultuous industry, one thing remains consistent across cannabis markets – the sales of California cannabis gummies, and edibles in general. The product category continues to grow in sales as displayed by recent data from New Frontier Data

National edibles sales have increased steadily over the years, up 31% from $2.2 billion in 2020, to $2.9 billion in 2021, and another 18% to $3.4 billion in 2022.But amidst this growing product category is its very own group of rising trends. Including trends that not only target specific diets or lifestyles (think vegan, or sugar free) but effect onset times, and beyond. 

So, if you’re an edibles company, an already licensed brand looking to differentiate or increase sales, or an aspiring cannapreneur – what are the trends you should be targeting? Keep reading to learn more, and find out how white label cannabis edibles and private label cannabis edibles can increase your profit margins, overall. 

2022 Cannabis Edible Sales Growth 

Another leading market researcher BDSA, recently dove even deeper into the edible sales category to distinguish distinct trends. From that data, the following was found from 2022 sales- 

  • Candy was the biggest edible subcategory accounting for 73% sales 
  • Chocolate followed with 9% of sales
  • Beverages and capsules were tied at 7%
  • Infused foods accounted for 4% of sales, while “other edibles” accounted for less than 1%

Even more than just individual product trends, for current and future California edibles brands it’s also important to understand the demographics feeding into these trends. The New Frontier Data also gave us insights into who’s buying California cannabis gummies and other edibles too. Those stats included the following information –  

  • Women accounted for the majority of the demographic at 57.63%
  • Men accounted for 42.37% of sales 
  • The majority of edible consumers were between the ages of 35-54
  • Following were the ages of 18-34 at 28.68% with consumers 55+ accounting for 27%

So now that you know more about the growth of the edibles category overall, and the demographics driving that growth, let’s get into the emerging trends that are ripe for capitalizing on. 

California Edibles Brands – Trends to Target

Like any product category, cannabis products are starting to diversify to target unique consumer preferences. For instance, infused pre-rolls have emerged to offer higher levels of potency. Similarly, now 1G vape carts, and solventless vape carts are trending. As for edibles, here are the latest California cannabis gummies trends, and trends affecting the edible category as a whole. 

Vegan 

Currently, many California cannabis gummies are vegan, naturally, due to the use of pectin vs gelatin. But, as more and more California edibles brands try to mimic candy-like textures (think Haribo!)gelatin is being used more and more. Meaning, vegan consumers will continue to seek out gummies that are gelatin-free. 

Unique flavors

Long gone are the days of cherry, blue raspberry or watermelon, basic flavored gummies, or plain chocolate bars. Today, California edibles brands are expanding their uniqueness with varying flavors infused into their bites. 

High-dose

As consumers’ potency levels increase, so does the dosage they require to reach desired effects. Hence, the emergence of high-dose, one-bite edibles to blast consumers off to all new heights! 

Microdosed

On the flip side, California cannabis gummies and other edibles that are microdosed are increasing in popularity. 

Fast-acting

For consumers using cannabis medically, or looking for fast-acting relief – edibles aren’t ideal, considering they take 45 minutes – 1 hour for effects to fully kick in. Today, California edibles brands are increasing their use of nano-emulsification that’s said to increase onset effect time due to the cannabinoids micro-size promoting fast absorption. 

Nootropics and other herbal blends 

A wide range of herbs, nootropics, and even mushrooms, with healing capabilities are gaining popularity, even outside of the cannabis industry. So, it’s only natural that California cannabis gummies and other edibles are now using the compounds to add a boost of relief. 

Minor cannabinoids

The more consumers learn about minor cannabinoids like CBG, CBN, and THCv the more they’re seeking them out in edibles! These cannabinoids have their own unique effects, just like THC, and can be used to promote a specific type of buzz. 

Solventless

Clean weed is the future! Like all other product categories, solventless edibles are on the rise, too. 

Terpene focused 

Again, as consumers mature and educate themselves on the cannabis plant, they’re learning more about the power of terpenes in addition to cannabinoids. Together, the two compounds create what’s known as the entourage effect – or the phenomenon of the two amplifying one another’s effects.

That’s why more California edibles brands are focusing on specific terpene blends to better induce custom effects. 

Craft Custom California Cannabis Gummies and More at MyGN 

It’s no secret – more and more cannabis brands are turning to white label weed products to grow or launch their brands. Not only does it allow brands to start off on the right foot with a quality product. But white label weed edibles and more allows brands to more quickly scale by reducing start up costs and focusing on marketing and sales versus production. 

As for California cannabis gummies, and high quality edibles, California edibles brands are turning to MyGN. Our team are experts at California edibles regulations ensuring a compliant process, as well as experts are manufacturing premium white label weed products. 

Learn more about the Green Network of cannabis industry leaders you’ll join by manufacturing white label cannabis products with MyGN. Or, schedule a tour of our state of the art facility to see our white label weed collection in person! Get in touch with our team, now. 

Where to Source California Rosin + Top Concentrate Differences to Know!

You could say, certain concentrates are heating up in popularity like the heat it takes to consume them (up to 600℉ for some dabbers!). In 2022, according to Headset data, concentrates and vape pens accounted for over 30% of total sales in comparison to edibles, flowers, and pre-roll categories. 

Even more, live resin and rosin products accounted for 46% of the concentrate segments market share. 

So if you’re in the cannabis industry, or looking for the most cost-effective and prosperous entry to market – concentrates could just be the category to enter (or expand into!). Here, let’s explore various types of wholesale concentrates California brands can white label or private label, and how My Green Network can help. 

How Concentrates Can Differ 

First and foremost – even as we see retail price drops across the board, due to the elevated nature of concentrates they continue to command a higher than average retail cost. That means, when keeping your manufacturing costs low and with current California concentrate prices, they often offer higher margins for manufacturers. 

As for differences between product to product, there’s a variety of concentrates you can produce or tap into for higher price points, or varying consumer types. Before we get into just how concentrates like shatter or rosin can vary, let’s talk on a broader scale of how concentrates differ from brand to brand or from one cannabis manufacturer in California manufacturer to another. 

  • Extraction methods and capabilities – There are two main categories now emerging for extraction method types that consumers are seeking. Solventless, and non-solventless. Solventless is a part of the “clean weed” movement and offers the purest of extracts considering it uses no “solvent” like butane, or propane, to extract the plant’s precious oils – only ice water is used. As consumer desire for clean products continues to increase, so will sales of solventless cannabis. 
  • Flower source and type – Your end result will only be as quality as what it begins with. So sourcing quality flower, even flower that’s specifically cultivated for high resin, or terpenes, is ideal for concentrate purposes. 
  • Final consistency and quality – Again – not all flower, or processes will result in a premium final consistency or quality. So, when considering where to source California rosin be sure to check samples from the cannabis manufacturing companies you’re considering. 

So why does quality in concentrates matter especially from a brand perspective? Because don’t forget California concentrate prices are some of the highest on the shelves today. So, a consumer is expecting quality in return, or might not be a returning customer – or spread good word of mouth for positive promotion. 

Concentrate Types 101

Now that we know more about how cannabis manufacturing companies can differ in concentrate quality, let’s dive deeper into the type of concentrates you or your brand might be interested in manufacturing. 

Live Rosin vs Live Resin

The latest trend (and debate) amongst cannabis consumers and connoisseurs is live rosin and live resin. The similarity between the two? Both are extracted from flower material that was flash frozen upon harvesting.

The difference? Live rosin is made with a solventless extraction process – meaning, it doesn’t require any potentially harmful “solvents” or chemicals to separate the oil from flower material. As for live resin, solvent-based extraction processes with these styles of solvents is used. 

Like we mentioned earlier, currently, live rosin and live resin account for the highest sales in the concentrates’ product category. 

Shatter

Shatter is easy to decipher based on name alone, as it looks like it could break into pieces just like glass. It tends to have a golden and translucent appearance, and is most often made with a hydrocarbon extraction process. 

Budder

Budder or badder is another appropriately named concentrate, as the final consistency is creamy like ‘butter’ or even thick cake ‘batter’. To achieve this consistency, extractors tend to use a whipping process that produces a soft, yet gooey texture.

Naturally, some rosins can be budder-like in consistency, but the concentrate type can be achieved using solventless or solvent-based extraction methods. 

Hash 

Hash, or what’s now more commonly and more specifically coined as ice water hash or bubble hash is a traditional, and old-school form of extracting the good stuff from plant material. More technically, it’s the collection of trichomes (the sticky, mushroom-like shapes you can see on macro-level bud shots!) from a process that uses ice, water, and filter bags.

Today, cannabis manufacturing companies in California are seeing demand for hash for rising trends like infused pre-rolls, like “hash holes”. 

Tapping into Wholesale Concentrates California Trends at MyGN

According to the Brightfield Group, a leading cannabis industry analytics firm, nearly 29% of cannabis consumers say they have used concentrates in the past six months, up from around 22% in 2020. “More than 64% of consumers are using cannabis at least daily. … The more frequently you use, the higher your tolerance becomes. That’s helping build the concentrates market,” explained Bethany Gomez, Brightfield’s managing director.

Also of note from recent Headset data, is the fact that Gen-z is the biggest audience for concentrates. The generation alone makes up 14.4% of concentrates’ wallet share, followed by millennials at 11.6%. As two of the biggest, and fastest growing (some of Gen-z has yet to turn 21!) generations, this further solidifies future growth of concentrate sales. 

If you want to capture California concentrate prices, prepare for 7/10 oil day, or other record-selling holidays – look no further than cannabis fulfillment companies like My Green Network. My Green Network is the premier cannabis manufacturer in California servicing a variety of existing (and iconic!) brands, and budding cannapreneurs, too. 

We offer current and potential licensees the opportunity to explore a collection of premium white label cannabis products (like top-shelf California rosin!) or their very own private label cannabis product, too. With our efficient team, and state of the art equipment, we’re able to offer quality wholesale concentrates California-wide at the best prices for optimal profits. 

Contact us today to learn more or to schedule a tour of our state of the art facility! 

How to Start a Marijuana Edible Business: Top Product Trends to Know

If you’ve been following along with our How to Start an Edibles Business series, now’s the time for some fun: product selection! Long gone are the days where chocolates and gummies are the only edible options. Today, the market has expanded into beverages, oral sprays, baked goods, gourmet candies, and beyond. 

But beyond getting creative with your most Willy Wonka-like confections, there are two serious things to consider: what types of edibles will sustain long-term profits and growth and how you’ll make them. 

So, if you’re wondering how to open weed businesses in California and edibles are top of mind – this is the guide for you. Let’s learn more about starting an edibles business with edible and market trends in mind, to get started off on the right foot (or mouths, in this case!). 

Starting an Edibles Business: Product Manufacturing 

If you want to start selling THC edibles, then you’ll need to learn a thing or two about cannabis product manufacturing. Even if you come from a product or culinary background, cannabis is a highly regulated industry, making the logistics of production that much more tedious (in case you missed our Part 2 on compliance!).

Even more, you’ll need more than just measuring cups, spatulas, tools, and other basic supplies. You’ll also need to learn about (and get!) special equipment that will make it easier to dose each bite. 

To evenly dose cannabis edibles for consumer safety, satisfaction, and the state’s regulations, the most common piece of equipment used is a candy depositor. Of course, just like anything, there are top-of-the-line depositors that are specifically made for dosing (think vitamins and supplements) and those that aren’t. It’s likely you’ll also need ample refrigerator or freezer space, as well as plenty of room for production, packaging, and storage. 

But outside of getting all the necessities, it’s the recipe formulation that trips up so many new entrepreneurs seeking to start a canna candy company. Working with cannabis oil in edibles can be tricky. You need to use accurate weights and infusion methods to make sure that the oil is evenly dosed and absorbed optimally by consumers. 

As an example, the oil must be mixed in or homogenized in a way that is consistent with the other ingredients. For instance, if you’re making candy with nuts, will the candy with two nuts contain less THC oil than one nut? To maintain successful production, you’ll need clear SOPs (standard operating procedures) that make sure everything is done the same way from the start, especially to avoid batch losses if your batches exceed the THC limit. 

Now, we know we said this edition was going to be the most fun of all, so enough with the serious tips for quality manufacturing (although still take this seriously!). Next, let’s get into the latest edibles trend to give you insight on what direction to take for sustainable growth when starting an edibles business in California. 

How to Start an Edibles Business in California: The Latest Trends

In general, growth for edible sales has been steady, with a 10.7% to 12.1% rise in total sales from 2021 to 2022. For those close to the industry, it should come as no shock that gummies are leading the charge in sales with a 31% year-over-year growth from 2020 to 2021. But here are some other interesting facts that future canna candy company owners should consider: 

  • Chocolate edibles had a -7% decrease in YOY growth from 2020-21. 
  • Caramels, chews and taffy had a whopping 32% increase in YOY growth from 2020-21. 
  • Brownies and cereal bars had a 2% increase in YOY growth from 2020-21. 

Outside of sales, there are a few consumer trends affecting edible sales and the industry as a whole that should also be taken into consideration. Such as – 

  • Generationally, and demographically, female consumers show a strong preference towards edibles. Especially those over 40, who in the US contribute to over half of all edible sales according to Headset data.  
  • Consumers are shifting towards “whole plant” or strain-specific edibles, as sophistication and education of the market matures. 
  • In alignment with this trend, solventless demand is also on the rise. Solventless refers to the natural extraction of cannabinoids, and terpenes, without the use of harmful chemicals (like ethanol and butane) and with heat, and pressure, instead. Solventless products are at the forefront of the “clean weed” movement that’s expected to continue gaining momentum. 

Furthermore, vegan, low-sugar, and gluten-free edibles are expected to gain traction as more consumers shift their diets in this direction and enter the edibles market.

Contract Cannabis Manufacturing for Edibles Market Entry

Now, on to the most important question: “How to start an edibles business in California faster and more cost-effectively?” Which is the queue for contract cannabis manufacturing to enter the conversation. Contract cannabis manufacturing is a streamlined way to start selling THC edibles to California dispensaries without the initial start-up costs of licensing and facilities. And with experts behind the wheel, driving the quality of your brand’s edible production. 

Through the Type S license and shared cannabis kitchen spaces, or through white label and private label cannabis goods, your unique product or unique brand can be on the shelves in less than a year’s time. In fact, the alternative use of contract cannabis manufacturing is how so many big brands have been able to scale and expand exponentially, pivoting to pre-rolls, edibles, vape carts, etc.   

What is the next step in our series on starting an edibles business? Move forward with exploring contract cannabis manufacturing to start selling THC edibles in California. Schedule a tour of My Green Network, the premier contract cannabis manufacturing facility in the state. Out of state or out of country? Schedule a discovery call with our team now! 

Is a Recession Looming? The Top 4 Ways Private Label Cannabis Can Help

We’re not the first to tell you that a recession could be looming. But considering cannabis could be considered what’s known as a “sin” industry, with those forking out the cash to partake despite economic conditions, many think cannabis to be “recession proof.” 

Of course, if you’re in the industry now, or aspiring to be, you might be wondering: is now the time to expand or start a new brand? It’s true, there’s an overabundance of California cannabis brands already, but cannabis white labeling can help you launch more cost-effectively and while targeting trends, too. 

So, here, we did a deep dive on everything current cannabis operators and aspiring cannapreneurs need to know about the current state of the California cannabis market size, how to successfully expand your product collection, and how to start a cannabis business in California profitably despite the economic forecast. 

Keep reading to learn everything you need to know about how cannabis white labeling can help support your new or growing brand, even in a recession. 

Is cannabis recession-proof? 

Even though the weed vs. alcohol debate may be tiring, the close correlation does give the cannabis industry hope for a potential recession. Experts agree across the board, and the numbers show that the alcohol industry has not been negatively impacted by previous recessions and has continued steady, consistent growth during economic downturns. 

Regardless, industry experts also agree there are a few tips to keep in mind for current or future cannabis operators looking ahead at a potential economic downturn, including – 

  1. Consider outsourcing parts of your business (i.e. manufacturing!). 
  2. Add to or change the products and services you offer by focusing on products that are in demand and diversifying accordingly. 

On that note, let’s take a look at what’s in-demand among consumers by looking at the most recent trends forecast. 

How to recession proof your business with trends 

Last month, industry leader Weedmaps laid out some of the hottest trends expected to affect this year’s and future cannabis markets among consumers. With the power of knowledge, current or potential cannabis operators can use these trends to their advantage and get ahead of their competitors. So, let’s dive deeper into each one to learn how to do so successfully next. 

cannabis co packing

“Consumer sophistication will drive product differentiation and branding”

As the industry matures, so do its consumers. Think about it: every industry, from food to makeup, has low-cost options, luxury options, and even specialized niche options. Cannabis is no exception, as we begin to see increased demand for more sophisticated products as consumers become more educated and aware of the plant’s scientific benefits. 

Even more, the stigmatization of cannabis is slowly lessening over time, driving a demand for more unique products and branding that new consumers can connect with. Because the balance between manufacturing and marketing new products can be overwhelming for cannabis operators, the white label or private label cannabis route is ideal. 

Why? Because it allows the brand to focus on fine-tuning their brand messaging, while leaving the intricate manufacturing to the pros. 

“More cannabinoids and plant actives will enter the market”

Along with the trend of consumers becoming more educated, is their increased knowledge of other cannabinoids outside of just THC and CBD, and “plant actives” like terpenes, and even herbal ingredients like nootropics. 

For instance, recently cannabis products with heightened levels of minor cannabinoids like CBG and CBN have become popular for their unique effects and benefits. Especially for sleep, pain, and appetite management. 

To capitalize on this trend, established brands can partner with private label cannabis manufacturers to quickly, and effectively launch new product SKUs. In contrast, new brands can launch with this knowledge and the marketing and branding support to spread the word and raise awareness. 

“Infused pre-rolls and beverages will make a splash”

Since sales of infused pre-rolls have been going up steadily over the last year, 2023 is expected to be the “year of the infused pre-roll.” This also indicates a maturation among consumers, who are looking for specialized products that are more potent as tolerances rise, too. 

But beginners beware: manufacturing infused pre-rolls is no simple feat. It takes planning and precision to make sure that all the parts work together to make a smooth experience that doesn’t go out or side-burn. 

So, like we mentioned earlier, it can pay off to outsource infused pre-roll manufacturing to private label cannabis producers to ensure you launch with a product that consumers will come back for. 

“Consumers will want clean, safe, and sustainable weed more than ever”

Again, like trends in big industries like makeup and food, there’s a rising demand for clean and sustainable weed. So what’s at the top of the list as one of the cleanest and purest ways to consume? Solventless edibles, vape carts, and concentrates. 

Along with industry maturation, consumers are also becoming more aware of how the cannabis plant is grown, processed, and extracted, and are increasingly seeking products that help them avoid the harmful chemicals used for solvent-based goods. That means, looking towards a potential recession, cannabis operators should be considering how they can diversify their product collection with solventless options

california rosin

Capitalize on sales with cannabis white labeling 

Now that you know more about the trends to target for product expansion or market entry – what’s the most cost-effective and speedy method to do so? More and more established brands, and start-ups are turning to California cannabis white label opportunities for both cost and time benefits. 

By finding a reputable cannabis co-manufacturer, you’ll gain the benefits of: 

  • Launching onto the market with a high-quality product from an experienced producer. 
  • Avoiding the lengthy and costly California cannabis license type application process. 
  • Gaining regulatory and compliance support from manufacturing, to transporting and distributing.

Even better? With white label and private label cannabis, marijuana selling licenses California-wise aren’t required. Explore white-label cannabis products as your fast pass onto California retail shelves with Orange County’s premier cannabis white-label manufacturer, My Green Network

At MyGN, it’s our mission to elevate the cannabis industry by inspiring its future green leaders and supporting growth among its current players. This includes using our state-of-the-art shared kitchens and making the best white-label and private-label cannabis in the state. 

Schedule a tour of our facility or a discovery call today

Live Rosin Gummies & Live Rosin Carts: How to Capitalize on the Trends!

Live rosin… It’s what everyone is talking about! As consumers become more educated on all things cannabis, we’re beginning to see a shift towards clean weed and strain specific benefits. Both of which, live rosin can offer in what some say is the purest, most unrefined extract. 

So, what is the live rosin definition, what are the current live rosin prices, and how can you launch your own live rosin carts and live rosin gummies to join the trend? Keep reading for the answers to these questions, and more with our ultimate guide to cannabis live rosin! 

The Rosin Definition 

First things first – what’s the true definition of rosin? Rosin is a solventless cannabis concentrate that uses only minimal heat and pressure to extract the oil from trichomes found on cannabis plant material. Trichomes are the resinous glands that make cannabis flower “sticky icky” and contain the plant’s beneficial cannabinoids and terpenes that add to its effects. Think of the solventless process like squeezing a grape, where the juices flow. 

In comparison, other concentrates are extracted using solvent based methods with harmful chemicals like butane, propane, or ethanol. So, you can see just how rosin is on the side of the clean weed movement, using only natural sources (such as heat and pressure) to extract the plant’s precious compounds. 

Live Rosin vs Live Resin 

So, next up in our ultimate guide to live rosin – what exactly does live rosin mean, and what’s the difference between live rosin vs live resin? Let’s start with the “live” terminology. Live in rosin or resin refers to the plant material that’s extracted being fresh, and frozen at the time of extraction. 

If you’re new to the world of cannabis, for flower and most products, plants are harvested, then dried and cured. Drying and curing is a process that’s used to extract excess moisture from the plant, not only for the smoke ability but also for shelf stability and preservation. For “live” products, the plant material is frozen at the time of harvest, instead of dried and cured, which preserves the compounds at the peak of their freshness. 

The key difference is the fact that live rosin is solventless. Or uses ice water to extract the precious trichomes that contain the plant’s resinous oils. While live resin, always uses a volatile solvent-based (like butane, propane, or ethanol) extraction process. 

Cannabis Live Rosin in Today’s Market 

As we mentioned in the intro, consumers are increasingly becoming more educated about how cannabis products are made, and what exactly is inside. Coinciding with organic and clean trends in food, beauty, and household goods, consumers are increasingly seeking out solventless products – especially live rosin. 

In a recent consumer report, industry analytics not only point to a rise in concentrate use and sales but the fact that preferences are shifting towards live rosin goods. With 46% or respondents reporting live resin or rosin as their preferred concentrate. 

Even better for operators, or aspiring entrepreneurs, live rosin prices are some of the highest in the market, too. Ranging anywhere from $45 – $100/gram. From rising google search trends, to growing sales, the most popular rosin goods today include – 

  • Live rosin gummies
  • Live rosin cartridges
  • Live rosin concentrates
  • Live rosin infused pre-rolls and hash holes

So, how can you launch into one of the fastest growing cannabis product categories? Next, we’ll cover market entry opportunities to get your rosin on shelves, fast. 

How to Launch Live Rosin Gummies and Live Rosin Carts 

To launch live rosin gummies or live rosin carts onto the market today, you’ll need to – 

  1. Get licensed
  2. Secure the equipment and space for manufacturing and storage
  3. Source frozen bud for rosin
  4. Have the know how to extract high quality material
  5. Package, label and store within regulations
  6. Secure retailer sources 

But let us remind you – live rosin extraction for the cleanest, smoothest, and purest product is somewhat of an art form. From the quality and type of frozen bud for rosin you use to the cadence in processing, and the way its stored and packaged, all goes into a quality experience for the end-user. 

Which is why so many solventless or live rosin brands you see on the shelves today are outsourced to cannabis contract manufacturers with experience and expertise in the process. Through white label, private label, and shared manufacturing opportunities (we have the equipment; you use it!) cannabis brands are able to launch more quickly, and successfully. 

Outsourcing the manufacturing of your live rosin gummies or live rosin cartridges gives you the unique advantage of – 

  • Shifting attention and capital towards marketing your product launch or brand
  • Launching onto the market with a high-quality product that increases customer loyalty and retention
  • A network of retailers and distributors to tap into
  • Reduced risk from experienced compliance and regulatory requirements 

Of course, the caveat is – you have to find a live rosin manufacturer that can walk the walk, and talk the talk. So be sure to vet any potential contract cannabis manufacturers you entertain with the tips we compiled here! 

My Green Network – Your Cannabis Live Rosin Source 

If you’re in the California cannabis community, it’s likely you’ve experienced My Green Network’s live rosin or solventless goods – without even knowing! My Green Network is southern California’s premier Type-S licensed facility that offers cannabis white label, private label, and shared manufacturing opportunities. 

Located in, or already licensed in, California? Schedule a tour of our facility to get familiar with our live rosin capabilities in person. Already an established rosin brand out of state, or out of the country? Expand into the US’ biggest market with less start up costs, and without compromising quality – schedule a discovery call with our team to find out more! 

Stay up to date with our live rosin production, cannabis industry news, and more by connecting with My Green Network on LinkedIn now.